Creative Marketing
If There’s Such a Thing as Healthy Marketing—This Is It.
Your company’s greatest asset isn’t just your product or service—it’s your people.
Investing in your employees means investing in the success of your business, and what better way to do that than by making them the face of your brand? Instead of distant, impersonal advertising, bring real faces to the forefront—your employees, the people who drive your business forward every day. By showcasing them in a professional, creative photoshoot, you’re not just creating marketing materials; you’re building a connection between their personal success and the company’s growth.
During our photoshoots, employees get to see themselves in a new light—at their best, in their element, and as true professionals in their field. This experience is about motivation, confidence, and recognition. It’s a powerful way to reward your team with something far more lasting than the usual company outings or team-building exercises. A strong, timeless portrait reflects their dedication, skills, and expertise—an image they’ll cherish for years to come.
Our experience has shown that these sessions do more than just capture great portraits—they reveal hidden talents, spark creativity, and highlight skills that might otherwise go unnoticed. When employees feel seen and valued, they become even more engaged in their work, bringing fresh energy and innovation to your company.
So, why not approach marketing from a new perspective—one that strengthens your business from the inside out? Use the real faces of your industry to build an authentic, relevant, and impactful image for your brand. Because when your employees shine, your company does too.
PORTRAIT PROJECT
The KYU Portrait Project was a Gallery Exhibition featuring photography taken of KYU staff, by Light & Shadow Professional Photography.
The mission was to capture the bond between each employee’s creative personality and role at restaurant in a creative and imaginative way.
All photo ideas were carefully developed and executed to portray a picture-perfect portrait unique to each individual.
Apollo Bank
Marketing campaign
Drawing inspiration from the bank’s name and the historic space mission, we transformed key employees of Apollo Bank into Apollo mission crew members, capturing a series of dynamic and playful portraits.
The campaign launched precisely on the date of the Apollo mission anniversary, making it a timely and exciting tribute.
From the moment we started the shoot, it was clear that everyone was having a great time stepping into the roles of astronauts and mission control personnel bringing a sense of adventure and fun to the workplace. The experience created lasting memories while capturing the spirit of teamwork and professionalism.
